Matter More. Win More.

B2B success isn’t just about getting noticed—it’s about becoming
the obvious choice.

Kevin Krossing is a Fractional Chief Growth Officer who helps B2B companies sharpen their positioning, align marketing and sales, and dominate their market—without the cost and complexity of a full-time executive. With 20+ years of experience, he cuts through the noise, energizes teams, and drives impact where it counts.

When businesses solve the right problems and stand for something real, competitors fade into the background—and growth becomes the natural outcome.

Abstract white dots on a black background forming a wave pattern
Abstract white dots on a black background forming a wave pattern
Abstract white dots on a black background forming a wave pattern
A diagram showing a central node connected to multiple other nodes, representing a network or system.
A diagram showing a central node connected to multiple other nodes, representing a network or system.
A diagram showing a central node connected to multiple other nodes, representing a network or system.
A smartphone displaying a graph with an upward trend.
A smartphone displaying a graph with an upward trend.
A smartphone displaying a graph with an upward trend.
A businesswoman sitting at her desk, smiling and looking at the camera.
A businesswoman sitting at her desk, smiling and looking at the camera.
A businesswoman sitting at her desk, smiling and looking at the camera.
Three colleagues working together at a table, one woman is holding a tablet and showing it to the other two.
Three colleagues working together at a table, one woman is holding a tablet and showing it to the other two.
Three colleagues working together at a table, one woman is holding a tablet and showing it to the other two.
20+ years of transforming brands and revenue growth
20+ years of transforming brands and revenue growth
20+ years of transforming brands and revenue growth
20+ years of transforming brands and revenue growth


Your Fractional Chief Growth Officer: Growth without the guesswork

A Fractional CGO is a shortcut to smarter, faster growth. Kevin zeroes in on your positioning, builds a marketing strategy that actually moves the needle, and ensures sales isn’t just busy—it’s closing. It’s about unlocking revenue, aligning teams, and crafting messaging that cuts through the clutter—so your company wins more, faster.

If growth is your goal, Kevin Krossing is the Fractional CGO who’ll get you there.

Kevin Krossing, your B2B Fractional CGO

With 20+ years of international experience, Kevin turns growth into your competitive edge. He aligns brand positioning, marketing strategy, and sales activation into a seamless system that drives results. Kevin dives in fast to find your ideal market, craft messaging that matters, and sync marketing and sales for measurable impact. With his expertise, you’ll unlock new revenue, rally your team, and position your brand to dominate—all without the full-time cost. This isn’t just growth; it’s a game plan to win.

Kevin Krossing, your B2B Fractional CGO

With 20+ years of international experience, Kevin turns growth into your competitive edge. He aligns brand positioning, marketing strategy, and sales activation into a seamless system that drives results. Kevin dives in fast to find your ideal market, craft messaging that matters, and sync marketing and sales for measurable impact. With his expertise, you’ll unlock new revenue, rally your team, and position your brand to dominate—all without the full-time cost. This isn’t just growth; it’s a game plan to win.

Kevin Krossing, your B2B Fractional CGO

With 20+ years of international experience, Kevin turns growth into your competitive edge. He aligns brand positioning, marketing strategy, and sales activation into a seamless system that drives results. Kevin dives in fast to find your ideal market, craft messaging that matters, and sync marketing and sales for measurable impact. With his expertise, you’ll unlock new revenue, rally your team, and position your brand to dominate—all without the full-time cost. This isn’t just growth; it’s a game plan to win.

Kevin Krossing, your B2B Fractional CGO

With 20+ years of international experience, Kevin turns growth into your competitive edge. He aligns brand positioning, marketing strategy, and sales activation into a seamless system that drives results. Kevin dives in fast to find your ideal market, craft messaging that matters, and sync marketing and sales for measurable impact. With his expertise, you’ll unlock new revenue, rally your team, and position your brand to dominate—all without the full-time cost. This isn’t just growth; it’s a game plan to win.

KEVIN OFFERS

KEVIN OFFERS

KEVIN OFFERS

KEVIN OFFERS

Growth Transformation as a Service (GTaaS)

Kevin’s GTaaS solution is your plug-and-play growth engine—a flexible, subscription-based B2B service that puts positioning at the core of everything. GTaaS defines exactly where you fit in the market, why customers should care, and how to capture demand.
It aligns your sales and marketing teams, eliminates wasted effort, and builds a foundation for repeatable growth. With a structured plan and hands-on execution, GTaaS doesn’t just set you up for growth—it makes sure you own your space.

How GTaaS builds market leaders:

Kevin’s GTaaS solution is your plug-and-play growth engine—a flexible, subscription-based B2B service that puts positioning at the core of everything. GTaaS defines exactly where you fit in the market, why customers should care, and how to capture demand.
It aligns your sales and marketing teams, eliminates wasted effort, and builds a foundation for repeatable growth. With a structured plan and hands-on execution, GTaaS doesn’t just set you up for growth—it makes sure you own your space.

How GTaaS builds market leaders:

Kevin’s GTaaS solution is your plug-and-play growth engine—a flexible, subscription-based B2B service that puts positioning at the core of everything. GTaaS defines exactly where you fit in the market, why customers should care, and how to capture demand.
It aligns your sales and marketing teams, eliminates wasted effort, and builds a foundation for repeatable growth. With a structured plan and hands-on execution, GTaaS doesn’t just set you up for growth—it makes sure you own your space.

How GTaaS builds market leaders:

Brand Positioning: Be Unforgettable

Your brand needs more than visibility—it needs distinctiveness. Kevin uncovers what makes you truly unique, crafting a positioning that resonates deeply with your audience, leaving competitors irrelevant and making your brand the obvious choice.

Brand Positioning: Be Unforgettable

Your brand needs more than visibility—it needs distinctiveness. Kevin uncovers what makes you truly unique, crafting a positioning that resonates deeply with your audience, leaving competitors irrelevant and making your brand the obvious choice.

Brand Positioning: Be Unforgettable

Your brand needs more than visibility—it needs distinctiveness. Kevin uncovers what makes you truly unique, crafting a positioning that resonates deeply with your audience, leaving competitors irrelevant and making your brand the obvious choice.

Brand Positioning: Be Unforgettable

Your brand needs more than visibility—it needs distinctiveness. Kevin uncovers what makes you truly unique, crafting a positioning that resonates deeply with your audience, leaving competitors irrelevant and making your brand the obvious choice.

Marketing Strategy: Drive Action

Marketing isn’t just about reaching your audience—it’s about influencing action. Kevin builds a strategy that anticipates needs, drives meaningful engagement, and converts prospects into advocates, ensuring every effort fuels measurable growth and delivers lasting impact.

Marketing Strategy: Drive Action

Marketing isn’t just about reaching your audience—it’s about influencing action. Kevin builds a strategy that anticipates needs, drives meaningful engagement, and converts prospects into advocates, ensuring every effort fuels measurable growth and delivers lasting impact.

Marketing Strategy: Drive Action

Marketing isn’t just about reaching your audience—it’s about influencing action. Kevin builds a strategy that anticipates needs, drives meaningful engagement, and converts prospects into advocates, ensuring every effort fuels measurable growth and delivers lasting impact.

Marketing Strategy: Drive Action

Marketing isn’t just about reaching your audience—it’s about influencing action. Kevin builds a strategy that anticipates needs, drives meaningful engagement, and converts prospects into advocates, ensuring every effort fuels measurable growth and delivers lasting impact.

Sales Optimization: Accelerate Revenue

Sales is about creating lasting value. Kevin fine-tunes your sales approach, empowers your team, and eliminates barriers. He helps you turn opportunities into long-term relationships that generate consistent, scalable revenue growth that propels your business.

Sales Optimization: Accelerate Revenue

Sales is about creating lasting value. Kevin fine-tunes your sales approach, empowers your team, and eliminates barriers. He helps you turn opportunities into long-term relationships that generate consistent, scalable revenue growth that propels your business.

Sales Optimization: Accelerate Revenue

Sales is about creating lasting value. Kevin fine-tunes your sales approach, empowers your team, and eliminates barriers. He helps you turn opportunities into long-term relationships that generate consistent, scalable revenue growth that propels your business.

Sales Optimization: Accelerate Revenue

Sales is about creating lasting value. Kevin fine-tunes your sales approach, empowers your team, and eliminates barriers. He helps you turn opportunities into long-term relationships that generate consistent, scalable revenue growth that propels your business.

Solutions

Solutions

Solutions

Solutions

TESTIMONIALS

TESTIMONIALS

TESTIMONIALS

TESTIMONIALS

Kevin Krossing helps ambitious B2B brands thrive

“As a global new business leader, I was impressed with Kevin’s ability to shape the agency’s POV to meet the client’s growth objectives best and deliver on our revenue goals.”

Phil Cowdell, CEO, Mediacom North America

“As a global new business leader, I was impressed with Kevin’s ability to shape the agency’s POV to meet the client’s growth objectives best and deliver on our revenue goals.”

Phil Cowdell, CEO, Mediacom North America

“As a global new business leader, I was impressed with Kevin’s ability to shape the agency’s POV to meet the client’s growth objectives best and deliver on our revenue goals.”

Phil Cowdell, CEO, Mediacom North America

“As a global new business leader, I was impressed with Kevin’s ability to shape the agency’s POV to meet the client’s growth objectives best and deliver on our revenue goals.”

Phil Cowdell, CEO, Mediacom North America

“Kevin developed growth strategies that expanded the agency’s capabilities, enabling us to drive more revenue from existing clients and win new business more effectively.”

Gerry Frascione, President & CEO, BBDO North America

“Kevin developed growth strategies that expanded the agency’s capabilities, enabling us to drive more revenue from existing clients and win new business more effectively.”

Gerry Frascione, President & CEO, BBDO North America

“Kevin developed growth strategies that expanded the agency’s capabilities, enabling us to drive more revenue from existing clients and win new business more effectively.”

Gerry Frascione, President & CEO, BBDO North America

“Kevin developed growth strategies that expanded the agency’s capabilities, enabling us to drive more revenue from existing clients and win new business more effectively.”

Gerry Frascione, President & CEO, BBDO North America

“Kevin is results-oriented and ROI-driven. As a trusted advisor, he mapped out key areas of potential growth, across all departments and clarified our go-to-market strategy to reposition the agency.”

Norm Melamed, C.O.O., Innocean Worldwide Canada

“Kevin is results-oriented and ROI-driven. As a trusted advisor, he mapped out key areas of potential growth, across all departments and clarified our go-to-market strategy to reposition the agency.”

Norm Melamed, C.O.O., Innocean Worldwide Canada

“Kevin is results-oriented and ROI-driven. As a trusted advisor, he mapped out key areas of potential growth, across all departments and clarified our go-to-market strategy to reposition the agency.”

Norm Melamed, C.O.O., Innocean Worldwide Canada

“Kevin is results-oriented and ROI-driven. As a trusted advisor, he mapped out key areas of potential growth, across all departments and clarified our go-to-market strategy to reposition the agency.”

Norm Melamed, C.O.O., Innocean Worldwide Canada

THINKING

THINKING

THINKING

THINKING

Bold insights drive growth

Bold insights
drive growth